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Tuesday, July 2 • 10:30 - 12:00
SESSION J04

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Revenue Management & Market Analytics

A Data-driven Approach to Pricing with Customer Segmentation
Agnes Hu, David Simchi-Levi, Zhenzhen Yan

The Rule Design and Pricing of Threshold Bundling for Inter-category Goods
Yongwu Zhou, Cuiying Sun,Yuanguang Zhong,Wei Xie, Bin Cao

Simultaneous vs. Sequential Bundling Strategies in a Distribution Channel
Chia-Wei Kuo, Qianbo Yin, Kwei-Long Huang, Sean Zhou

Speakers
ZY
CS
CK

Tuesday July 2, 2019 10:30 - 12:00 PDT
Orchid Junior Ballroom 4312
  Session

Attendees (1)